Regal Entertainment Group hopes to create loyal subjects out of fickle movie-goers. The largest theater owner and exhibitor in the US has more than 570 theaters with some 7,360 screens in 40-plus states through its Regal Cinemas, Edwards Theatres, United Artists Theatre Company, and Hoyts Cinemas brands. Its theaters house an average of 12.9 screens, and more than 75% of its screens are in theaters with stadium seating. It also claims to be one of the most modern theater circuits in the country. Regal Entertainment co-owns National CineMedia, a joint venture that sells in-theater ads and operates a video network that distributes digital content to theaters. Regal Entertainment Group was formed in 2002.